Call for Cookies

I started an online cookie business during my gap year in the Covid lockdown
ā€” selling over 1,000 boxes in 11 months.

It all began when my family couldnā€™t keep up with the endless batches of cookies I was baking, and my mum jokingly suggested I sell them, and boom, my little gap year project, Call For Cookies , was born!

Challenge:
With so many homemade cookies out there, how could I make my brand unique, memorable, and fun?

Answer: BROOKIE!

Valentineā€™s Day

April Fools

Motherā€™s Day

Fatherā€™s Day

Call For Cookies x CitrĆ³n by Sugarbub

A heartfelt thank you to my cousin, Giselle Kang, for using her graphic design skills to bring my vision to life.

From managing orders and prepping ingredients to creating content, printing packaging, handling customer inquiries,
and running ads ā€” I did it all. Call For Cookies had its challenges, but looking back, Iā€™m proud to say:

Hey, I was a Cookie-preneur! šŸŖāœØ

And Brookie became the personality of Call For Cookies, bringing the brand to life in the most fun-loving way possible.

To make Call For Cookies even more exciting, I introduced limited-edition cookie collections ā€”
keeping a few signature flavours while introducing new flavours for special occasions.

Seasonal Collections included:

Next
Next

Postcard Campaign